Every good businessperson knows first impressions are important. Within the first few seconds, prospective clients decide what kind of professional you are. With hard work, you may be able to overcome a bad first impression, but those first moments are crucial to establishing a business relationship. First impressions don’t just hold true for people; they hold true for everything. For residential communities, the first impression happens the moment people turn into the entrance. Most communities improve this area with signage and landscaping that is styled to fit with the design of the community. Such signs serve as landmarks and to set the tone. The very best of these use lighting not just as a means of making the sign visible but also to welcome all who enter.
For thousands of years, light has been a symbol of welcome and comfort. Warm lighting draws humans and makes them feel at ease. This is the sort of feeling you want to inspire in potential residents. Safety and belonging can be deciding factors to those looking to buy or rent. Lighting for your community’s signage and landscaping will make that first impression a positive one.
It’s hard to say with certainty that a few expertly placed outdoor lighting fixtures mean the difference in closure on a property or the interested party walking away. However, everyone who works within the housing market knows that doing everything you can to make a property more appealing is critical. Outdoor Lighting Perspectives of Wilmington has been designing and installing outdoor lighting in the Port City area for years. Our experience helps us create lighting that captures the style, tone, and mood important to our clients. Whether we are installing outdoor lighting for a homeowner or a business owner, we understand that lighting communicates.
If you are a community manager or on the board of a homeowner’s association and are interested in installing or updating your entrance lighting, call Outdoor Lighting Perspectives of Wilmington. We will make it our priority to ensure your current and prospective residents are welcomed home even before they enter your community.
William Koon, Owner